iPhone, Apple Inc’s latest offspring, has done the family proud if the usage figures are anything to go by. A recently released report shows that a good chunk of smartphone usage originates from iPhones.
While Apple has indeed struck gold with this product, the same cannot be said of similar devices from other brands. Mobile web traffic originating from a Blackberry handset accounted for a mere 12% of last month’s total mobile web traffic. For Palm Pre, the news is even worse, with usage dropping to 5% this month. That is half the previously recorded usage rate.
In the backdrop of this dismal performance of competitors, Apple’s iPhone has been found to be the source of half of the web traffic last month. The phone is making an unbeatable combination with Google’s Android. While it is not to be confused with sales figures, the usage itself proves the popularity of the device.
These figures were made known by mobile advertiser AdMob in its report that showed that smartphones using Google’s Android OS are accounting for a huge 75% of traffic in the US. AdMob derived these figures from its network of ad-servers that scan billions of ads across 15,000 mobile websites. When seen in conjunction with applications for smartphones, this data gives the smartphone usage figures.
Given these figures, fears that Apple users will hog the bandwidth seem to be coming true. If you haven’t yet joined the ranks of mobile internet users, take a look at mobile internet pay as you go, however which 3G handset you opt for is a different matter all together… me, myself and I; we are iPhone hogs.
